Share This Episode

Economic Challenges

Optimizing Health and Longevity: Shaun Noorian’s Insights on Functional Medicine

In this episode of The Joy of Living podcast, host Barry Shore sits down with Shaun Noorian, founder and CEO of Empower Pharmacy, to discuss the groundbreaking world of functional medicine and how it’s transforming lives. Shaun explains how functional medicine focuses on identifying the root causes of health issues and optimizing a patient’s biomarkers through diet, exercise, sleep, stress reduction, and more. Unlike traditional medicine, which often waits until a life-threatening condition arises, functional medicine takes a preventative approach to health, aiming to enhance not just lifespan, but also health span—the years you spend living in optimal health.

Shaun shares insights on the importance of early intervention, the growing interest in functional medicine among younger individuals, and how performance-enhancing treatments are now being used not only for athletes but for everyday people to improve their overall quality of life. He discusses the role of biomarkers in aging, the benefits of performance-enhancing medications, and how optimizing physical, mental, and spiritual health can lead to a longer, more fulfilling life.

Tune in to hear Shaun’s vision for making high-quality, affordable, and personalized medications more accessible to all, and how this mission aligns with the three fundamentals of living a purpose-driven life: being happier, healthier, and wealthier.

Sponsors:

AquaTru.com

Water, wonderful, clean, delightfully tasting water. So good because it keeps you healthy and your family and your friends and your pets. I use an AquaTru water filter. AquaTru water filter is a four-stage reverse osmosis purification process. And the best thing I love about it is no installation or plumbing. I got it. I sent it to my home and I was able to set it up so easily and it works and it removes 15 times more contaminants than any regular filter they ever had. And the great news is the filters are affordable and long lasting. You don’t change in every two or three months. They’ll last from six months, maybe even two years. And the result of that is that one set of filters will give you over 4,000 bottles of water. That’s less than three cents a bottle. Today, my listeners, to the joy of living, you’re gonna receive 20 % off. That’s right, 20 % off any Aqua True Purifier. Enter the code JOY at checkout. Go to AquaTru.com

Show Notes:

[10.41] Choosing a Different Path After Engineering Graduation

  • Graduated with a mechanical engineering degree from the University of Texas at Austin.
  • Dreamed of working for a major car company, fueled by a lifelong passion for automotives.
  • Grew up around go-karts, racing from a young age, which solidified love for cars.
  • The 2007 economic downturn hit the automotive industry hard, forcing a change of plans.
  • GM went bankrupt, and Ford barely survived, limiting job opportunities in the sector.
  • Needed to find a job quickly to avoid moving back in with family and to sustain himself.
  • Landed a job at Schlumberger as a field engineer in hydraulic fracturing, a tough and demanding role.
  • First job involved significant risks—working outdoors in hazardous environments, which eventually led to a serious back injury.

[22.01] Benefits of the Aquatru Water System

  • The Aquatru system provides the equivalent of about 4,500 bottles of water.
  • It costs less than three cents per bottle, making it highly cost-effective.
  • Using the system helps reduce plastic waste, contributing to environmental sustainability.
  • The water produced by Aquatru tastes fantastic, enhancing your drinking experience.
  • Even children and grandchildren prefer Aquatru water over carbonated sodas.
  • Pets, including dogs, also love the taste of Aquatru water.
  • The system comes with a 30-day money-back guarantee for peace of mind.
  • Aquatru makes a thoughtful and practical gift for any occasion.

[34.51] Personalized Medicine and Compounding Pharmacies

  • Compounding pharmacies customize medications tailored specifically to individual patients.
  • These pharmacies create medicines based on FDA-approved components and strict guidelines.
  • Personalized medicine focuses on delivering better outcomes by customizing dosages and treatments.
  • The industry allows patients to access affordable, high-quality medicines at a lower cost.
  • Compounding has existed for centuries, and today, only 2% of medications are compounded.
  • Modern compounding pharmacies maintain the highest standards, offering precise solutions for unique health needs.
  • Personalized medicine optimizes patient health by addressing specific genetic and metabolic differences.
  • Working with prescribers, compounding pharmacies deliver treatments that improve both quality of life and long-term health outcomes.

[45.04] Personalized Medicine Revolution: Empowering Health Through Customized Solutions

  • Hormone replacement therapy is crucial for both men and women, especially during menopause.
  • Dermatological and longevity treatments were introduced to address growing patient needs.
  • The platform expanded to include weight management and IV nutrition lines, supporting overall health.
  • From five initial medications, Empower Pharmacy now produces 400 customized medications.
  • Patients and providers benefit from personalized solutions, accessible through a one-stop shop.
  • Telemedicine has made it easier for patients to access specialized, personalized treatments post-pandemic.
  • Personalized medicine focuses on root causes and performance optimization rather than just symptom management.
  • Compounding pharmacies customize therapies to address changing patient needs as they age.

[51.22] The Functional Medicine Approach to Health Optimization

  • Functional medicine focuses on identifying and addressing the root causes of health issues.
  • This approach uses diet, exercise, sleep, stress management, and biomarker optimization to improve patient health.
  • Unlike traditional medicine, which often treats patients after serious conditions develop, functional medicine emphasizes prevention.
  • By monitoring and optimizing biomarkers early, the decline of health during aging can be slowed or prevented.
  • Younger patients are increasingly drawn to functional medicine to optimize their health long before diseases manifest.
  • The goal is to maximize both lifespan and “healthspan”—the years a person lives in good health.
  • Functional medicine encourages proactive health management, enabling individuals to feel better for longer periods of their lives.
  • The approach highlights the importance of starting optimization early to live a fuller, healthier life for more years, not just in the later stages of life.

Insider Tips:

Nicole Iny is the Executive Director of Grants and Consumer Education at FAIR Health, a national, independent nonprofit organization that qualifies as a public charity under section 501(c)(3) of the federal tax code. FAIR Health possesses the nation’s largest collection of private healthcare claims data, which includes over 47 billion claim records. It is dedicated to bringing transparency and integrity to healthcare costs and health insurance information through data products, consumer resources and health systems research support.

Topics:

  • What is FAIR Health?
  • What types of tools and resources are offered on FAIRHealthOlderAdults.org?
  • What obstacles do older adults and family caregivers face when navigating the healthcare system, and what strategies can they use to find the services and support they need?
  • Have you received any feedback from patients and/or their caregivers about the shared decision-making resources available on the FAIR Health consumer website?
  • Where can patients, family caregivers and healthcare providers find more information?

About Shaun Noorian

In 2009, I founded Empower Pharmacy driven by a personal journey. Diagnosed with a chronic medical condition, I discovered the life-changing benefits of compounded medicine. Empower was born from my desire to share this positive impact with others, with a mission to produce innovative medications that help people live healthier, happier lives, addressing the many challenges within our healthcare system.

Every day, I am committed to ensuring our operations align with our dedication to patient safety and satisfaction. Empower serves patients, healthcare providers, and pharmacies nationwide, leveraging advanced technology, automation, and stringent quality control systems to deliver a diverse range of sterile and non-sterile compounded medications.